Last week on Friday 6th April, we had the Milaap: Get Pictured! campaign as part of our new feature, Milaap Fun Fridays.
The idea was simple: Anyone who made a loan of Rs 1,000 - Rs 5,000 received a soft copy of their caricature. Anyone who made a loan of Rs 5,000 - Rs 10,000 received a video of their caricature being drawn and a soft copy of their caricature. Anyone who made a loan of Rs 10,000 and above received a video of their caricature being drawn, a soft copy of their caricature AND a framed portrait, mailed to their address!
The campaign was a huge success, and we received several requests to continue it, so we decided to extend it to Sunday. We had over 20 caricatures drawn, and we raised over Rs. 45,000! Loans came as far as London, Singapore and Brazil. Of course, India did not let us down either. We made a Facebook album of all the caricatures.Thank you all for participating, and here is the video we promised for Balasubramanian's family!