Since the dawn of humankind, we have told stories that motivate us and move the civilization forward. As a social worker, filmmaker, and trained communicator I want to enable impactful organisations to share their stories of compassion, struggle, and social change. My mission is to inspire the people of India to support a cause that calls out to them so together we participate in our collective growth. During my time in the Ideosync UNESCO Information Fellowship (IUIF -2020), I was trained in the essential ethics and production process of SBCC. It was fascinating to learn the power of communication in driving Social Change and the experience made me cognizant of the lack of good communication material in the social industry. The main reason behind this exclusion is that social organisations do not spend their resources on “marketing” and even when they do there is a lack of creators who specialize in social call-to-action communication. Organisational scalability is impossible and sustainability becomes hard for NGOs if the number of supporters doesn’t grow.
Enable social organisations to tell authentic, riveting, and cinematic stories.
To Inspire Indians to support a cause that calls out to them.
Make social giving part of the average Indian’s life.
EKATRIT's crowdfunding campaign on milaap.org will cover the gear and production cost for 3 NGO projects in Jalpaiguri District (Dooars) of West Bengal, in 2021.
Project 1 – Mosquito free Dooars: Communication toolkit in 4 local languages for AMN and ASHA workers.
Project 2 – Call-to-action video and short documentary for an Anti Human Trafficking NGO.
Project 3 – Short film and call-to-action video for an old age home in Jalpaiguri.
We are made to believe that social work is the task of NGOs and governments but in reality, social work can never be done without the support of the common people. It is they who support non-profits and push the government for fairer policies. Our community is strong when everyone stands together.
EKATRIT’S mission is to inspire Indians to support a cause that calls out to them. Let us unite to voice the causes that need to be heard!