Project Roop aims to collect scrap plastic from various sources such as cleanliness drives and vendors and further transforms it into innovative products that can be used by everyone without polluting the environment.
Our mission is to restore, protect and enhance the environment through plastic waste recycling.
Our vision is to be the leading waste management organization in the nation through innovation and creativity, while setting a benchmark as the paramount solution provider in the field of environmental protection.
Our values are credibility, integrity and
offering the best service.
Plastic is one of the essential things in the modern life of human beings. We use plastic on a daily basis in some or the other way. But while using plastic, we always forget how harmful it is for us and our environment. It almost takes 450 years for a plastic water bottle to biodegrade. During this time, it makes the soil toxic and if thrown in the ocean, it releases a toxic chemical that severely harms the aquatic life as they sometimes consume that plastic. This poses a threat to humans, too, as they eat fish with poisonous chemicals.
India comes in the top 15 plastic waste producers of the world. As per the government figures everyday 15000 tons of plastic waste is produced in India out of which only around 9000 ton gets recycled and the rest of 6000 ton goes to the dumpsites causing global warming and pollution. This is an alarming situation and for this, we must make sure that we recycle and upcycle most of the waste instead of dumping it in the oceans and landfills.