Let's help our farmer friend to come out of his distress | Milaap

Let's help our farmer friend to come out of his distress

Shop for Change Fair Trade is not only non-profit but also not funded organisation.
About Us:
Shop for Change Fair Trade (www.shopforchange.in) a social enterprise (section 8 company) set up in 2009 restructured in 2015 to fight poverty via trade, not aid!
We humbly take credit for being India’s 1st fair trade label that reaches out to goals beyond profits to ensure sustainable livelihoods for artisans/farmers across India. The Shop for Change Mark on product guarantees a fair deal for everyone in the chain as also the environment.

About Campaigner:
Started my professional journey with Larsen and Toubro and then successfully run business for about 7 years. Especially while I was working on organic agriculture concept, came across around 50,000 farmers pan India. This was triggering point for me to quit the commercial profession and start something which will create social impact.

My belief - eradicate poverty via trade, not aid!  

My Inspiration - The best brains in the world are busy in solving problems of the rich due to which issues of the poor do not get due attention, Sam Pitroda  

Geographical Areas: 
Thane, Palghar, Pune, Sangli and Dhule District of Maharashtra 
Udaipur - Rajasthan    

Beneficiaries
Tribal Community - More than 500++
Farmer Community - More than 1000++
Women Self Help Groups  - More than 10 Groups (Approx 200++ women)

Ongoing Projects
  1. Fair Trade Supply Chain 
    • To promote farm fresh produce including Vegetables, Fruits, Grains and other byproducts 
    • To promote other process food items made by women self-help groups from rural regions
    • Promoting products like forest honey to empower tribal community 
  2. Tribal Tourism - Fair Trade Tourism 
    • Empowering tribal women 
    • Creating local livelihood opportunities
    • Engaging local youth
  3. Educating farmers on retail management 
    • We teach farmer only how to sell as he is already expert in farming
Impact we created  
1.More than 1000 plus farmers joined this mission since 14th July 2016.
2.Farmers could earn 30% additional compared to the conventional supply chain.
3.Around 200+ small women, entrepreneurs got regular business Opportunites.
4. 100+ tribal women could able to get alternative income source by the tribal tourism project.
 
Why we need funding
·Although we are promoting trade it's not yet sustainable.
·Currently, we are going against the basic principle of commerce - we source from the farmer; not from easiest and cheapest possible source.
·We do not sell what is getting sold, we insist on selling right things which care about health and environment.
·Above 2 ethical pivots are delaying our sustainability and we still choose these pivots as the soul of our organisation lies in this 2 principles.

What is the best way of raising funds for the organisation like us:
·Crowdfunding - Individual donors
·100 people collecting 10,00,000
·Impact Investment - Yes if someone is willing to go beyond small contribution we are obliged to accept it in form of soft loans for the longer duration at very minimal interest (annual 4 - 5%).
·Connecting us with institutional donors like the bank or another business services which is not linked with agro-industry in any form/type.

Where we will utilise these funds:
·We need funding for scaling up the activity. Unlike any other commercial enterprises, we build our projects on our own.
·We need to build the more strong supply chain.
·We need to have the refrigerated supply chain to improvise on farm-fresh quality.
·We need to have systematic warehousing.
·We need to build systematic collection centres at farmers end.
·We need to source more products pan India.
·We need to reach out to 10,000 farmers and 100,000 consumers to scale up this activity.

Cost Breakup
  • Infrastructure: Converting our existing vehicle into the refrigerated vehicle. approx 3,00,000 INR.
  • Proper storage racks and space for rent. approx 2,00,000 INR
  • Collection Centre Infrastructure and Resource: Approx 3,00,000 INR
  • Dedicated Agriculture Expert Resource for Educating Farmers - Approx 1,80,000/- 
  • Marketing Campaign and Farmers awareness sessions Approx 2,00,000 INR 
Overall 30,00,000 needs to be raised to complete the entire project hence we decided to raise the same in 3 phases so that after every stage we can share our updates and take this ahead.  

You can get more info about our work on our
website http://shopforchange.in/
Blog https://shopforchange.wordpress.com/
Facebook https://www.facebook.com/shopforchange/
Twitter https://twitter.com/ShopforChange
Ask for an update
22nd December 2017
I personally Thank donors for supporting the mission.

Projection / Cost Breakup
Cost Breakup
  • Infrastructure: Converting our existing vehicle into the refrigerated vehicle. approx 3,00,000 INR.
  • Proper storage racks and space for rent. approx 2,00,000 INR
  • Collection Centre Infrastructure and Resource: Approx 3,00,000 INR
  • Dedicated Agriculture Expert Resource for Educating Farmers - Approx 1,80,000/- 
  • Marketing Campaign and Farmers awareness sessions Approx 2,00,000 INR 
As funds are not sufficient we are unable to 1st 3 points which need one-time investment still point number 4 and 5 is taken care.
We already added one resource to the backend for educating farmers and help them to align their process with requirements of the retail market.
We already started our marketing campaign with the help of social media and print media.

Recent Media Coverage - Tarun Bharat - 15th December 2017.

 

Such news coverage helps us to reach to more number of people and get new consumers.



  
I personally Thank donors for supporting the mission.

Projection / Cost Breakup
Cost Breakup
  • Infrastructure: Converting our existing vehicle into the refrigerated vehicle. approx 3,00,000 INR.
  • Proper storage racks and space for rent. approx 2,00,000 INR
  • Collection Centre Infrastructure and Resource: Approx 3,00,000 INR
  • Dedicated Agriculture Expert Resource for Educating Farmers - Approx 1,80,000/- 
  • Marketing Campaign and Farmers awareness sessions Approx 2,00,000 INR 
As funds are not sufficient we are unable to 1st 3 points which need one-time investment still point number 4 and 5 is taken care.
We already added one resource to the backend for educating farmers and help them to align their process with requirements of the retail market.
We already started our marketing campaign with the help of social media and print media.

Recent Media Coverage - Tarun Bharat - 15th December 2017.

 

Such news coverage helps us to reach to more number of people and get new consumers.



  
8th December 2017
Dear Supporters,

Recently we added around 50 farmers from Loni Pravra - Ahmednagar District. Now we also have pulses - grains and more variety of fruits from all these farmers.

Also, two women self-help groups are identified from the same area. We will soon be able to launch their products in food and health segment.

Thank you for your love and support.

Regards,

Sameer
Dear Supporters,

Recently we added around 50 farmers from Loni Pravra - Ahmednagar District. Now we also have pulses - grains and more variety of fruits from all these farmers.

Also, two women self-help groups are identified from the same area. We will soon be able to launch their products in food and health segment.

Thank you for your love and support.

Regards,

Sameer
Content Disclaimer: The facts and opinions, expressed in this fundraiser page are those of the campaign organiser or users, and not Milaap.
Rs.22,500
raised of Rs.1,000,000 goal

8 Supporters

Beneficiary: Shop for Change... info_outline
Only INR donations accepted

Supporters (8)

A
Anonymous donated Rs.2,500
Ss
Shraddha donated Rs.2,000
PN
Prashant donated Rs.2,500
A
ASHISHRANE donated Rs.2,500
A
Anonymous donated Rs.3,000
AR
Akhila donated Rs.5,000

All the best!! From Akhila Manu